📈 8 SEO Tools Compared (October 2026)

Keyword, backlink and site-audit tools. 2 have a free option. Open any item to see its alternatives.

Ahrefs

SEO suite known for its backlink index and keyword research

BacklinksKeyword researchRank trackingSite audit

7 alternatives to Ahrefs →

Paid

Visit site

Google Search Console

Google's free tool showing how your site performs in Google Search

Free option Site audit

7 alternatives to Google Search Console →

Free

Visit site

Mangools

Beginner-friendly SEO tools including KWFinder

BacklinksKeyword researchRank tracking

7 alternatives to Mangools →

Paid

Visit site

Moz Pro

SEO toolset from Moz, the creator of the Domain Authority metric

BacklinksKeyword researchRank trackingSite audit

7 alternatives to Moz Pro →

Paid

Visit site

SE Ranking

SEO platform with rank tracking and site audits

BacklinksKeyword researchRank trackingSite audit

7 alternatives to SE Ranking →

Paid

Visit site

Semrush

All-in-one SEO and online marketing suite

BacklinksKeyword researchRank trackingSite audit

7 alternatives to Semrush →

Paid

Visit site

Serpstat

SEO platform for keyword, competitor and backlink research

BacklinksKeyword researchSite audit

7 alternatives to Serpstat →

Paid

Visit site

Ubersuggest

Neil Patel's keyword and SEO tool with a limited free tier

Free option BacklinksKeyword researchSite audit

7 alternatives to Ubersuggest →

Free + paid

Visit site

Frequently asked questions

How many SEO tools do you compare?

This page compares 8 SEO tools, including Ahrefs, Google Search Console, Mangools, Moz Pro, SE Ranking.

Which SEO tools do people look for alternatives to most?

On our site the most searched are Ahrefs.

Which SEO tools are free?

Google Search Console, Ubersuggest have a free option.

Which SEO tools are paid only?

Ahrefs, Mangools, Moz Pro, SE Ranking, Semrush, Serpstat have no free plan.

Which SEO tools have backlinks?

Ahrefs, Mangools, Moz Pro, SE Ranking, Semrush, Serpstat, Ubersuggest.

Which SEO tools have keyword research?

Ahrefs, Mangools, Moz Pro, SE Ranking, Semrush, Serpstat, Ubersuggest.

Which SEO tools have site audit?

Ahrefs, Google Search Console, Moz Pro, SE Ranking, Semrush, Serpstat, Ubersuggest.

Which SEO tools have rank tracking?

Ahrefs, Mangools, Moz Pro, SE Ranking, Semrush.

How do I find an alternative to one of these?

Open any item to see its ranked alternatives. For example, our Ahrefs alternatives page lists 7 options, and each of those links to its own list.

When was this page last updated?

The data on this page was last reviewed on October 19, 2026. Prices for software are checked automatically where possible.

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